15 ways to earn money with a cooking blog
Would you like to earn money with a blog and maybe exploit your passion for food? Does managing and keeping your food blog up and running cost more than you earn each month in terms of revenue and profits?
Do you want to start a cooking blog but you are not sure that it can actually make you earn money?
If so, you have one of the easiest problems a food blogger can ever encounter: the inability to monetize.
Cooking blogs are popular and easy to monetize. But like all other work-at-home options, it takes planning and action to succeed.
It’s easy and convenient to get started: you can turn your food enjoyment into income but you’ll have to be creative and dare with a bit of inventiveness!
There are so many ways to help you earn money with a cooking blog and really turn it into a profitable full-time business. But what are they?
Here is a complete list of food blogging monetization strategies: Get inspired by these 15 ways to earn with a cooking blog!
Before I start I want to suggest reading a themed article that might interest you a lot, namely 30 ways to earn online with certainty.
Use advertising networks
Implementing ads through an advertising network is one of the easiest and fastest ways to monetize your cooking blog.
The most difficult part is choosing the one that best suits your site and your audience. Although some have special requirements for traffic, page views and audience type, most ad networks are fairly easy to reach and easy to access.
Google Adsense is the largest and perhaps best known of these networks: it offers display, mobile, video and search monetization advertising. It’s free to sign up, Adsense so this is a must if you’re just starting out.
Sell advertising space
To earn money with the kitchen blog you can sell advertising space directly to an advertiser: in practice, you will have to reserve a small sector of the sidebar to advertisers who want to buy advertising space directly from you. One of the best ways is to create an ad box and encourage people to advertise on your site and invite them to click to find out more about why they should make themselves known through your space.
Buy Sponsored Messages
Buy sponsorships using an advertiser and a service like Taboola, you’ll have links related to the content at the bottom of your blog posts. Before using Taboola, make sure you have at least 500,000 page views each month.
Collaborate with Brands
Get paid to write about big brand products on your blog and share them on your social network: the opportunities available are based on the size of your social network.
Alternatively, you can reach a company or brand directly.
While you can always find a way to work with a company through a network like Foodie Blogroll or FoodBuzz, working directly with the brand is a great way to build a true relationship with the brand. In addition, you may even be able to find a better deal when it comes to profit sharing and sponsorship.
Accept Free Samples
Have you received an email exalting the benefits of a fantastic life-changing product?
If so, before you delete it or classify it as spam, you should definitely take a closer look at it, you may find yourself in front of a rough diamond.
Sometimes these advertisements can offer a multimedia kit, but other times they offer you a free sample.
And if they do, then you have to answer!
It could be perfect for your cooking blog: even if they don’t have the “budget” to pay you, there is a good chance that they will try to win you over by offering you and your readers a free sample that you can then give away through a contest. Request it now!
Join an Affiliate Program
Participating in the affiliate program is a great way to make money by promoting products and services that you love. Basically once you refer to a product through an affiliate program and the customer makes a purchase, you will receive a commission.
It’s so easy! Here are some affiliate programs you can participate in.
Among them, for example Amazon Associates: using this affiliate program, you will be able to refer to Amazon products and earn a commission if someone were to buy it. This is a must especially if you like to promote cooking utensils and other equipment on your cooking blog. There are numerous tools that are implemented on WordPress sites (the most used CMS on the web) and that make life much easier for Amazon affiliates. The help of an experienced agency in the creation of websites in this case could be crucial.
Another example? Clickbank! The biggest difference between this program and most affiliate networks is the fact that you can promote information products sold by other bloggers. Also, if you want to sell your products in the Clickbank marketplace, you can also create your own affiliate program that will pay commissions to anyone sponsoring your products.
Go directly to the company
The use of an affiliate network is fantastic. But sometimes, in reality, you can earn more money and get better commissions and deals by going directly to a company.
By working directly with the company, you’ll open the door to countless opportunities that you won’t get by using an affiliate network.
Start your video channel on Youtube
Start a YouTube channel using the brand of your food blog (or your own brand), you will be able to reach a completely new and geotargetized audience.
You can create a community of subscribers who will eventually become new users of your blog. In addition, you can also monetize your YouTube videos to generate additional revenue: make sure you have at least one active and functioning video that monetizes on YouTube.
Work on collaborations with brands and other YouTubers: cross-promotion and partnership building with brands and other video creators is a great way to make money with food blogging.
Embed your videos in the website
Although encouraging people to visit your videos on YouTube is fantastic, a better way to earn money with a cooking blog and even increase clicks is to embed your videos on your website.
That way, when people want to watch your video, you can earn money with ads already on the video and with other ads on your site.
Sell a cookbook or ebook
If you know a lot of recipes, have personal stories or other information you’d like to share and want to make a profit, selling your cookbook is a great way to do it.
If you intend to do so, opt for self-publication because it is simpler and will allow you to sell your books on Amazon.
You can also choose the electronic format: selling an eBook is like selling a print.
The only difference is formatting, use Smashwords if you’re just starting out or try KDP from Amazon. These online e-publishers will sell your books on Amazon Kindle, Kobo, Apple iTunes, Barnes and Nobles Nook and other online book markets.
Sell your products to readers
Whether it’s a practical guide to photography and food style or a meal planning template and worksheet, selling your product is a great way to monetize your food blog business. You can also start an e-commerce to sell custom t-shirts, magnets, laptop stickers, mugs, etc., all with your blog or brand logo.
Launch a mobile app
Create an app version of your website: Although many websites nowadays have reactive themes that make them perfectly readable on your mobile device, an app version of your food blog can do the job better. This is a great monetization strategy because it will allow you to advertise mobile ads or make commissions through referrals and product leads. The creation of an application to download for free or for a fee at the Google Store or Apple Store must necessarily be entrusted to a professional web agency so that there are no nasty surprises when you make it available for download.
Sell your photos
There will be times when you take a picture of food so beautiful and fascinating that a publisher or a magazine website might want to buy its rights. Consider this earning opportunity! Alternatively you can sell your photos on StockFood.
Build a mailing list
Building a mailing list will not initially earn you money, but it is a springboard that will open up many opportunities to promote your products, services, new apps, new cookbooks, etc..
Create valuable content
Creating the right content can open the traffic ports on your site and improve the overall conversion.
Although this is part of a long strategy, offering engaging and valuable content will inject you to pave the way for a loyal audience and increase your readers and as a result you will start selling your products and making money with your cooking blog.
As you can see, earning with a cooking blog is hard work and time consuming, but the ways to do it exist and are within reach, what are you waiting for?